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[UNIQLO] Roger Federer Global Brand Ambassador

テニスダイアリー

2018.07.04

roger-federer-signs-300-million-dollars-deal-with-uniqlo-full-details

Very exciting times for UNIQLO as Roger Federer is now publicly the official global brand ambassador!
For more than a decade Roger has been with Nike and in March 2018 his contract had expired.  At first, since we are so used to seeing Federer in Nike it occurs a bit surprising but who can deny it, Federer will always be Federer.

What the clothing line embraces: ‘Japaneseness’

1200px-UNIQLO_logo.svg

  • Shun [旬] means ‘timing’, best timing’ and ‘trend’ something that is updated just in time neither early or late.
  • Kino-bi [機能美] function and beauty joined together. Clothing presented in organized and rational manner in which create an artistic pattern and rhythm.

These 2 aspects combined present what is modern Japan culture.
https://en.wikipedia.org/wiki/Uniqlo

 

Interesting perspective on youtube

Look to see huge last chance sales on Roger’s Nike apparel as we look forward to new clothing line from UNIQLO in the near future!

 

For information about APF or to join a free trial lesson visit:

apfacademies.net/en

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George Kidera
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George Kidera has been coaching at APF Academies since April 2011. He had played tennis for the Bulldogs at Truman State University from 2000-2002. His role has been to promote and support all levels of the international tennis community at APF. "Coaching tennis is a wonderful experience and a great teaching tool to develop our next future leader."